An energised and exciting day of shooting with The Hut Group, a multi-specialist online retailer, to showcase the most innovative products in cosmetics.
Teaming up with cutting edge and creative brands from Redken to L’Oreal Professional, we saw the latest groundbreaking products first hand and worked with the exceedingly talented staff representing them. Taking place in the awesome venue provided at jj ROOF, we could not have asked for a better space to cultivate the style of the shoot and set the tone for the day.
It was an exciting opportunity to gain an insight into the coolest products on the market; seeing the latest works of Michel Mercier, L’Oreal Professional, Redken and Dr Lewinn. Michel Mercier displayed their ‘Ultimate Detangling Brush’; Redken showcased their new hair treatment product, ‘Diamond Oil’, L’Oreal Professionnel revealed their steam styler, the ‘Steampod’, and Dr. Lewinn presented their latest nail care strengthener. Everyone involved; models, make-up artists, hairdressers, presenters and shoot crew pulled together to produce some really incredible footage. It was such a great gang and we look forward to opportunities to work together again in the future.
We’d like to thank the entire staff at jj ROOF who could not have been more accommodating, our director Daniel Chisholm for a wonderful job leading the production, makeup artist Tina Pritchard for making all of the women continually look beautiful, and The Look Fantastic presenter, Hayley Sparkes for an unbelievable performance throughout the day. A great day with great people.